Focused on making red meat more sustainable
The industry reports annually on key metrics to ensure transparency and track progress towards sustainability priorities.
The Australian red meat industry is intrinsically connected with the land and its natural resources, which is why it takes its environmental responsibilities seriously.
A number of industry-led initiatives have been implemented to help Australian red meat producers reduce their environmental impact and give consumers more confidence that the food they buy has been responsibly produced.
The Australian Beef Sustainability Framework and the Sheep Sustainability Framework are two initiatives that are helping red meat producers implement sustainable practices.