Health and nutrition

Lean red meat plays an important role in a healthy, balanced diet and is recommended in the Australian Dietary Guidelines.

Red meat is a popular choice, especially at dinner, and is a great, natural source of protein, zinc and iron that’s well absorbed by the body.

  • Iron is particularly important during early childhood and for maintaining wellbeing in women.
  • Zinc helps maintain a healthy immune system to help fight infections.
  • Protein is important for muscle health, which is especially helpful in maintaining independence in later years.

The Australian red meat and livestock industry is all about continuous improvement, proactively investing in research to provide a bridge between the Australian Dietary Guidelines and what Australian consumers actually consume.

Plant-based fake meat

Plant-based fake meat tries very hard to mimic real meat but how is it actually made?

Generally, these products come from a plant source like soybeans or wheat. The plant goes through extensive processing to extract protein isolates which are then added to other concentrates and thickeners. They can also be made from mycoprotein, which comes from fermented fungi.

Plant-based fake meats are not nutritionally interchangeable with natural, nutritious and sustainable Australian red meat which contains 12 essential nutrients.