World’s 2nd largest beef exporter

Australia is the world’s 2nd largest beef exporter despite producing only 3% of the world’s beef

Plant-based diets least favoured solution

A study of more than 1M people found the least popular climate change solution was plant-based diets

Fairbairn's return to the farm

Find out what happens when we take @FairbairnFilms back to the farm and put them to work with real Aussie farmers.

How can livestock be a part of the climate solution

Reducing emissions: How red meat can help combat climate change

The Australian red meat industry is firmly committed to helping Australia achieve it

Red meat and emissions reduction

As at 2023, net greenhouse gas (GHG) emissions from beef, lamb and goats have fallen by over 70.2 since 2005¹.