Two-thirds of cattle and almost all sheep and lambs spend their entire lives in this pasture-based environment, while grainfed cattle (one-third of cattle) spend the majority of their lives on farms.
Meet the producers
Australian red meat farmers care about their livestock and the environment in which they operate.
Their livelihoods rely on healthy ecosystems, thriving environments and good animal health and welfare.
Meet some red meat producers from across Australia who share insights into their unique approach to farming, with an unwavering commitment to best practice agriculture and continual improvement in all they do.